April 6, 2011

League of Legends Players Raise over $160,000 for Japan

Riot Games today announced that League of Legends players raised over $162,000 for victims of the devastating earthquake and tsunami in Japan. The donated funds were generated by players purchasing special in-game virtual items over a six day period in late March and has been donated to the American Red Cross to help aid the relief efforts under way in Japan.



"We are nothing short of astonished by the incredible generosity of the League of Legends community," said Marc Merrill, President of Riot Games. "The earthquake and tsunami in Japan was a tragedy of overwhelming proportions and we can't thank our players enough for stepping up and contributing to the relief efforts."



From March 21 to March 27, Riot Games committed 100% of proceeds from player purchases of the in-game champion Akali and the Nurse Akali skin to the American Red Cros. In less than a week, over 50,000 members of the League of Legends community contributed to the relief effort, generating $162,430. The donations benefited the American Red Cross's Japan Earthquake and Pacific Tsunami fund.

League of Legends, Riot Games' debut title, celebrated its first anniversary on Oct. 27, 2010. Since its launch in North America and Europe, millions of players have downloaded the game to engage in session-based, multiplayer battles against rival teams. Built by a veteran development team, including original creators of the popular, player-made mod Defense of the Ancients, League of Legends combines elements of both strategy and competitive action genres.


Credits: MMOsite

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